WISeKey Appoints Ouided Bouchamaoui, a Nobel Peace Prize Laureate, to its Advisory Committee to Advise the Company on its Journey of Protecting Humans of the 4th Industrial Revolution and Their Digital Identity

  • 20. October 2022

Geneva, Switzerland – October 20, 2022 – WISeKey International Holding Ltd (“WISeKey “) (SIX: WIHN, NASDAQ: WKEY), a leading global cybersecurity, Blockchain and IoT platform company, today announced the nomination of Ouided Bouchamaoui, a Nobel Peace Prize laureate 2015, member of the Tunisian National Quartet, to its Advisory Committee to guide the company on its journey to protect individuals and their digital identity.

Members of WISeKey’s Advisory Committee originate from a wide variety of sectors that are of critical importance to WISeKey’s growth strategy, including Cybersecurity, IoT, Blockchain, and information technology.

Ouided (a.k.a. Wided) Bouchamaoui is the co-laureate of the Nobel Peace Prize 2015. As Elected President of the Tunisian Confederacy of Industry, Trade and Handicrafts (UTICA) in May 2011, first woman elected to this position in the Arab World, and member of the National Dialogue Quartet, she played a historic and legendary role in helping her country navigate through a great time of crisis during the Arab spring and move Tunisia to a more transparent and collaborative society with democratic processes, constitutional framework and transparent elections.

Business leader, visionary, peace activist, and philanthropist, Mrs. Bouchamaoui became a Nobel Peace Prize co-laureate in 2015. She launched the Tunisian National Dialogue which initiated, as part of a national collaboration, negotiations that resulted in a peaceable solution for Tunisia’s political crisis that followed the revolution in 2011. Bouchamaoui played a historic and legendary role in shifting her country from a potential civil war to a pluralistic democracy with a firm focus on human rights.

Born in 1961 in Gabès, Tunisia, Mrs. Bouchamaoui received her master’s degree in international business from the Institut Supérieur de Gestion de Tunis, and her diploma of specialized higher education (DESS) in international trade law from Tunis University II, Mater in Public Administration Harvard Kennedy School. Her father, the late Hédi Bouchamaoui, was an entrepreneur who established hydraulic infrastructures and set-up and developed agricultural lands across the Tunisian territory. Her grandfather, Ahmed, started a civil engineering company at the beginning of the 20th century that her father later made into Hédi Bouchamaoui Group (HBG), specializing in oil, textile, and other sectors. Mrs. Bouchamaoui has been the firm’s shareholder and director since 1988. HBG has turned the group into a portfolio company operating in Tunisian automotive distribution, agriculture, real estate development, specialized distribution, and financial services.

Mrs. Bouchamaoui was named “Best Businesswoman of the Arab World” in 2013 under the auspices of the G8 Deauville Partnership. In 2015, the Tunisian President, Beji Caid Essebsi made her Grand Officer of the Order of the Republic, and His Majesty, King Carl XVI Gustaf of Sweden, decorated her with the Royal Order of the Polar Star. She also received the Legion d’Honneur from the French President François Hollande, in December 2015. At the Annual Women Economic Forum (WEF) 2018 in India, she was granted the highest WEF Award of Legendary Peace Leaders of the Decade. Bouchamaoui was granted honorary doctorates from Paris Dauphine University and from FON University, Macedonia, American University of Beyrouth, CEDS, France.

Mrs. Bouchamaoui is also recognized as one of the most influential businesswomen in Africa. She was elected in 2017 as vice president of the European Center for Peace and Development in Belgrade, a partner institution of the United Nations University for Peace. She is also member of the Oslo Business for Peace Award Committee. A member of the council of University for Peace, San Jose.

From May 2011 to January 2018, Bouchamaoui was president of the Tunisian Confederation of Industry, Trade, and Handicrafts (UTICA). She was the first woman elected to this position. Under her presidency of UTICA, and along with the Tunisian General Union of Labor (UGTT), she launched in 2013 the initiative of the national dialogue. They were joined by the League of Human Rights and the Tunisian Order of Lawyers to form “The Quartet.” These four of Tunisia’s most powerful institutions, initiated negotiations with all parties involved in Tunisia’s major political crisis in 2013, creating an almost impossible alliance that would go on to result in a peaceable solution and save Tunisian democracy. For this successful endeavor, they were awarded the Nobel Peace Prize in 2015.

Mrs. Bouchamaoui is renowned for her decisive contribution as a member of the Tunisian National Dialogue Quartet to her country’s transition through a time of crisis to a more transparent and collaborative society with democratic processes, a constitutional framework, and transparent elections.

Mrs. Bouchamaoui has been involved with various foundations for many years, including the Business for Peace Foundation, the Fundación Cultura de Paz, and the Global Hope Coalition. She also sits on the board of Leaders Pour la Paix and is founding member of the Connecting Group, a women’s leadership network. In 2016, her family created the Hédi Bouchamaoui Foundation to carry on their father’s engagement in the field of education and culture.

“I am pleased to welcome Ouided to our Advisory Board and look forward to her valuable input and wide counsel to reinforce initiatives to protect humans of the 4th Industrial Revolution and their digital identity as a human right. It is hard to imagine anyone who has been more prolific, profound and influential in protecting human rights,” said Carlos Moreira, Founder and CEO of WISeKey and Founder of the OISTE.ORG Foundation.

“I am looking forward in supporting WISeKey’s management team and being part of the continued success of the Company by bringing my experience to the Advisory Committee,” said Mrs. Bouchamaoui.

About WISeKey
WISeKey (NASDAQ: WKEY / SIX Swiss Exchange: WIHN) is a leading global cybersecurity platform company currently deploying large scale digital identity ecosystems for people and objects respecting the Human as the Fulcrum of the Internet. The WISeKey IoT technology stack includes a range of technologies such as Semiconductors, eIDs, Blockchain, NFTs, Post Quantum, Pico Satellites and Trust acting seamlessly as a platform which secures the simple connection of objects to the Internet to the most complex applications that use these connected objects, the data they gather and communicate and the different steps needed to power these applications.
The WISeKey Semiconductors Secures the pervasive computing shaping today’s Internet of Everything. WISeKey IoT has an installed base of over 1.5 billion microchips in virtually all IoT sectors (connected cars, smart cities, drones, agricultural sensors, anti-counterfeiting, NFTs, smart lighting, servers, computers, mobile phones, crypto tokens etc.)
Our technology is Trusted by the OISTE/WISeKey’s Swiss based cryptographic Root of Trust (“RoT”) provides secure authentication and identification, in both physical and virtual environments, for the Internet of Things. The WISeKey RoT serves as a common trust anchor to ensure the integrity of online transactions among objects and between objects and people. For more information, visit

Press and investor contacts:

WISeKey International Holding Ltd
Company Contact: Carlos Moreira
Chairman & CEO
Tel: +41 22 594 3000
WISeKey Investor Relations (US)
Contact: Lena Cati
The Equity Group Inc.
Tel: +1 212 836-9611

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